August 12, 2011


Talking about SuperBusiness on Vanessa..


Yesterday I had the pleasure of being invited onto the Vanessa show, with Vanessa Feltz on Channel 5.

You can see the show here.

The topic of the show was whether you could or couldn't start a successful business during the recession.  Of course, my view was that now was as good a time as any to give your ideas a shot!

We spoke about my new book, SuperBusiness, which shares my story, everything i've learned and some advice for anyone who's thinking of starting their own business.

You can order your signed copy of SuperBusiness here.

August 12, 2011


SuperBusiness Book Launch & Village Fete!!



Over the past week or so, I have been travelling the UK, promoting my new book: SuperBusiness.

The book shares the story of SuperJam's incredible journey from Village Fete's in Scotland to supermarket shelves around the world.  I wanted to write a book that shares everything I've learned in creating the SuperJam brand.

The book also shares the stories of entrepreneurs that I have met along the way, the founders of companies like Innocent, Graze, Brewdog and Zappos.

We had a massive party in London to announce the launch of the book.  About 400 people came along and enjoyed Slush Puppie cocktails by Bacardi, a cake competition judged by Aggie from How Clean is Your House and entertainment from three amazing performers.  You can see the pictures of the night here.

You can order your signed copy of SuperBusiness here.

August 12, 2011


Launch of SuperBusiness Book!!


This week is set to be one of the most exciting in SuperJam's entire history..

We're launching SuperBusiness; my guide to starting your own business, having fun and doing good along the way.  The book is based on SuperJam's incredible journey from village fetes in Scotland to supermarket shelves around the world.

We're having a massive launch party this Thursday, 7pm-11pm in London.  It is going to be a Village Fete theme, with live music, candy floss, tattoos, a kiss-o-gram, tombola and Aggie from How Clean is Your House will be judging the Best Cake Competition!

If you'd like to come along to the party - send and email to for more info.

You can order your signed copy of SuperBusiness here.

August 12, 2011


SuperJam's Debut on QVC!!


This week was super exciting! SuperJam launched on the home shopping channel QVC.. 

I got up early on Monday morning and baked dozens of cakes, tarts, mousses, scones and all kids of other jammy treats from the SuperJam cookbook.  We drove across central London in Valerie (my 40 year old VW camper van), carefully trying to drive over speed bumps without all of the cupcakes falling around everywhere..

Eventually, we made it to QVC's headquarters in Battersea, South West London and I was soon on air, sharing my story with hundreds of thousands of viewers.  You can watch the whole 8.5 minute show here

It was SO much fun - I can't wait until the next time!

You can read all about my experience in an article in Real Business here
August 12, 2011


An Interview with SuperJam's Newest Teammate


 This week, we are welcoming Jonas to the SuperJam team.  He is going to be working on an exciting new range of SuperJam products.  But first, I thought he'd better tell you all a bit more about himself...

Where are you from?
Ghent, Belgium.  My country just last week broke the record for not having a government for the longest time in the world; 245 days! There was a party in the street!

How did you first hear about SuperJam?
I learned about SuperJam at my design school in Belgium.

What's your favourite flavour?
Blueberry & Blackcurrant.  I like eating it with Dairylea cheese, it's my all time favourite!  Belgians love eating jam with cheese..

Jonas has been risking life and limb already on his first day in the job.  Tasked with taking photos of cool products for inspiration with our new range, he was taken into a room in a department store and interrogated about why he was taking photos of their jam...

All in a day's work for the world's first jam spy.

August 12, 2011


How to Make... SuperJam Scotch Pancakes!!


Scotch pcakes, also known as drop scones, are much thicker than crepes and are great with jam or maple syrup at breakfast.  You can also try adding extra ingredients to your batter, like blueberries or chopped banana.

Makes 8-12 pancakes

100g self-raising flour
100ml whole milk
50g butter
25g caster sugar
2 eggs

Step 1: Melt half of the butter.

Step 2: Whisk the flour, sugar, eggs and milk together until there are no lumps. Whisk in the melted butter.

Step 3: Heat up a pan or griddle and melt some of the remaining butter.  Spoon enough of the mixture onto the pan to make a pancake about 8cm wide.  Cook until bubbles appear on the surface then flip the pancake and cook the other side until golden.

For more SuperJam recipes, check out The SuperJam Cookbook.
August 12, 2011


The SuperJam Adventure goes to.. Canada!!


Over the past few months, i've had the pleasure of sharing my story at events all around the world.

I've very kindly been invited to speak in Canada, Belfast, London, Paris, Denmark and all over Britain.  As well as speaking at schools and colleges, I have shared my story with the employees of big companies like Accenture and BAE Systems.

There are lots more events coming up before Christmas, so I look forward to meeting some of you there!

August 12, 2011


Entrepreneur in Residence


I've just been appointed 'Entrepreneur in Residence' at London Metropolitan University, which is very exciting!

Although I won't be permanently based at the university (obviously!), I will be helping them to encourage students to think about setting up their own companies by giving a few lectures; sharing my story and the lessons I have learned getting SuperJam off the ground.

We're also working on hosting a big tea party for the elderly of London, with the help of some of the students.

Probably the most exciting thing that i'm working with the university to do is to set up a small office in Shoreditch, East London, where we will take on a few students and recent graduates from the university to come up with new SuperJam products!

August 12, 2011

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Cooking Jam on STV's The Hour!


Yesterday, I was very kindly invited onto STV's The Hour to share my jam making secrets.

You can watch the clip here.

The show is hosted by longtime SuperJam supporter Stephen Jardine and Pop Idol winner Michelle McManus.

We cooked up a lovely batch of raspberry jam with the help of calendar girl Jennifer Ellison and spoke about The SuperJam Cookbook, the SuperJam Tea Parties and our plans for growing the company internationally.

You can order your copy of The SuperJam Cookbook here, with free delivery.

August 12, 2011


The SuperJam Cookbook Launch Party!


I've only just recovered from what was one of the most special and memorable nights from the whole SuperJam Adventure!

You may well have been one of the lucky ones who made it along but, if not, you can still check out the pictures of the night here, taken by the very talented Eddie.

About 300 of us enjoyed an evening of wonderful drinks, courtesy of our friends at Courvoisier, some tasty treats that I had baked from the Cookbook and amazing music from acts such as Gabby Young, Sabrina Altan and The Bang Bang Club.

The event was hosted at The Bethnal Green Working Men's Club in East London, supported by Courvoisier's Future 500 Network, Rodda's Cornish Clotted Cream and the line up was organised by Anthony from Dusted.

You can order your copy of The SuperJam Cookbook here, with free delivery.

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